We believe that prevailing business and economic trends paint a bright future for American medical, laboratory, and biotechnology products in Asia. We intend for Global Standard Equipment (GSE), its clients, and its partners to be an important force in that future.
GSE is a firm dedicated to bringing valuable equipment solutions to trans-Pacific life science markets. Our business model centers on being the go-to-market partner of choice for American equipment manufacturers who want to grow in a rapidly expanding Asian life sciences sector.
Drawing upon long-established, successful relationships with medical, laboratory, and biotechnology equipment dealers and sub-dealers throughout Asia, we are able to organize and execute a goal oriented business plan tailored to specific equipment and applications. Presently, we can effectively operate in China, Hong Kong, Taiwan, South Korea, Singapore, Malaysia, Vietnam, Thailand, and India. Office and warehouses are located in Singapore and Shanghai.
On the American side, we combine Fortune 500 experience with a track record of Asian infrastructure establishment in operations, engineering, sourcing, and sales and marketing. Our professionals will work in uniquely close relationships with manufacturers. We believe this to be a better approach compared with partners based solely in Asia for a variety of reasons; the trust factor, IP protection, first language communications, clearer product and pricing definition, and superior multi-level, multi-functional organizational relationships.
Focus is maintained by limiting ourselves to a small core of products, solutions, and client partnerships. As a business partner, the result you can expect is well planned, well executed, transparently managed, sustainable Asian sales and brand equity growth.
We also stand ready to go above and beyond with special support services on market research, product development, business planning, supply chain, and marketing collateral development.
From a venture capital standpoint, we are willing participants in viable projects or initiatives in the areas of supply chain, first mover adopter-integrator of client products, and executive-on-loan or board member assistance to partner-client organization, strategy, and results.
